Within the Product & Marketing function, our aim is to continue to build a culture that continuously brings superior products to market. It is paramount that our consumers continue to deepen their love affair with greetings cards. Wherever they shop, however they shop,we want them to be delighted and inspired by our products and keep coming back for more! Driven by customer insights, market dynamics and global trend forecasting we collaborate closely in house to identify and implement successful strategies and marketing plans. This is so we remain a leader in the retail environment within the current competitive market. Our teams are dedicated to understanding the market and our consumer needs - making the world a more thoughtful and caring place - Every. Single. Day.

Our dedicated eCommerce team ensures that we remain competitive in an evolving retail arena. For the future development and growth of greetings cards we keep our category relevant to consumers and our products readily accessible wherever they wish to shop.

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